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Most times a starting out solopreneur or small team will not have tens of thousands of dollars to invest in a website. Zestoretic in canada However, zestoretic in canada they still need an internet presence to build an audience, zestoretic in canada connect with potential customers and gather leads to follow up with and turn into sales. Zestoretic in canada Here are three ways you can reduce website costs and still end up with a functional and professional looking website. Zestoretic in canada 1) Use a Content Management System. A Content Management System (abbreviated CMS) is a script that can be installed on your hosting plan that will allow you to make edits to the information on your website and to add new pages. Zestoretic in canada A Content Management System reduces website costs by empowering you to update your content instead of being dependent on someone else to make those changes. Many times the price of a web project increases dramatically when many additional pages of content needed to be added by the developer. Zestoretic in canada Using a CMS will enable you to easily add new content both while you're getting up and running and as your online presence grows over time. Zestoretic in canada A Content Management System will allow you to make your own edits should information about your business change and need to be updated on the website. Zestoretic in canada Should your business address or phone number change, zestoretic in canada instead of paying someone else an hourly rate you would be able to log in to make the changes. Zestoretic in canada This will also save time in communicating with your vendor and waiting for time to open in up their schedule. Zestoretic in canada 2) Choose a Content Management System that is already coded and widely supported. Zestoretic in canada Hiring a developer to create a custom Content Management System is not cheap. Zestoretic in canada Even with basic functionality, zestoretic in canada the hours that go into a custom CMS would end up totaling several thousand dollars or more. Zestoretic in canada Thankfully you can reduce website costs by choosing a Content Management System that is already coded and that is widely supported. Zestoretic in canada There are many popular packages out there to pick from. Zestoretic in canada Several, zestoretic in canada such as the popular WordPress script are "Open Source" and have been coded by a community of volunteer programmers all working together to pool their time and talent. Zestoretic in canada Other paid solutions are put together by teams of programmers looking to create a product to take to market. Zestoretic in canada In either case you are leveraging time that has already been spent on coding a solution, zestoretic in canada and the cost to you stays down. Zestoretic in canada Picking a packing that is popular and widely supported will help you reduce website costs should something go wrong. Zestoretic in canada It is easier to find someone to service your website, zestoretic in canada add extra functionality later on or fix technical issues if they already are familiar with the script. Zestoretic in canada Many popular Content Management Systems will also have Plug-Ins available that can add extra features to your website, zestoretic in canada reducing coding time and the associated costs. Zestoretic in canada 3) Base the look and feel of your site off a premium theme Using a premium theme is a great way to reduce website costs and still end up with a professional and polished looking site. Zestoretic in canada Many of the popular Content Management Systems support themes, zestoretic in canada which are files that control the layout, zestoretic in canada some functionality and basic design of the site. Zestoretic in canada Designers and Coders work together to create themes that are available for purchase at a fraction of the cost of a custom design. Zestoretic in canada Many premium themes come with a wealth of customization options. Zestoretic in canada Look for one that will fit your needs. Zestoretic in canada The Image Slider is a popular feature that will enable you to create a slide show of images for a more graphically interesting look. Zestoretic in canada If getting a particular color scheme is important, zestoretic in canada many offer a color picker option. Zestoretic in canada If your audience browses the internet from mobile devices looks for a theme that has built in responsive features that optimize your site for the various mobile devices. Zestoretic in canada Choosing a theme with these built in features reduces website costs by saving you from having to hire someone to custom code them later on. 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